How to Handle a PR Crisis: A Must Read Guide for Entrepreneurs, SMEs and Celebrities

Most businesses (entrepreneurs, SMEs, celebrities) will face a public relations crisis at one time or another. From a string of bad reviews to a serious executive scandal, a negative incident can have a powerful impact on a company’s reputation.  No one expects you to be perfect, but they do expect you to be human –…… Continue reading How to Handle a PR Crisis: A Must Read Guide for Entrepreneurs, SMEs and Celebrities

Intellectual Property: Tips and Strategies for Entrepreneurs and SMEs

The point of this blogpost is to give a little insight on how to approach the project of getting the maximum legal protection for your intellectual property. Kinds of Legal Protection of Intellectual Property Legal protection of intellectual property comes from a few different sources: copyright, trademark, industrial design, trade secrets and patents. We are…… Continue reading Intellectual Property: Tips and Strategies for Entrepreneurs and SMEs

How to Enforce your Intellectual Property Rights on Social Media

The interplay between trademarks and social media has become increasingly important given the prominence of Instagram, Facebook and Twitter in digital marketing. By having a registered trademark, brand owners can better control their presence on these platforms. The Basics of Trademarks and Social Media If you are a brand owner, you already know that social…… Continue reading How to Enforce your Intellectual Property Rights on Social Media

Resolving Business Disputes: Mediation vs Litigation

If you find yourself facing a legal dispute of any kind, then you’re sure to want to have it resolved as quickly and positively as possible. A drawn out legal battle would first distract you from running your business and then your business collapses. The financial string will be unbearable. A drawn out legal battle…… Continue reading Resolving Business Disputes: Mediation vs Litigation

An Ounce of Prevention is Better than a Pound of Cure

The world is on lockdown and for a lot of entrepreneurs and small business owners, there is so much uncertainty. Cash flow problems are on the top burner for a lot of entrepreneurs and small business owners. This unprecedented period would pass but you must not let it pass without fixing your business. This period…… Continue reading An Ounce of Prevention is Better than a Pound of Cure